Vanity metrics can paint a false picture of your company’s progress and lead to an erroneous decision (like focusing on pageviews or traffic and not revenue).In this way, vanity metrics can be extremely dangerous and should be avoided at all costs.A common hurdle that many users encounter during the whitelabel process is that DNS records fail to validate, even though the records were just created!Below are some steps you can take to troubleshoot potential issues with recently created DNS records.The standard example is a run on an initially solvent bank that can accelerate into a panic and drive the bank into bankruptcy simply because very few banks, however well-managed, can cash out large numbers of depositors upon unexpected demand.The term has since broadened greatly, however, to include any self-augmenting expectation, prediction, or disposition, many of which can also have positive effects.Use this book, and you will be practicing the hard and rewarding discipline of fast, high-quality, impactful product research.—Benjamin Gadbaw Designer, investor, teacher It’s easy to say ‘Go talk to your users to find out what they want.’ It’s much more difficult to understand how to do this effectively.
For my money, there’s no one who knows more about conducting user research—or who’s better at explaining how to do it in truly ‘lean’ fashion—than Tomer Sharon. If you care about getting your product right, buy this book.
The next step is to decide, at regular intervals, whether to pivot or persevere.
A founder friend of mine recently told me about a really great strategy she and her co-founder use.
Whether you are a couple of coders in a garage or a small team in a large enterprise, validating your assumptions early and often can reduce the likelihood of failure, or at least get you to a pivot point sooner.
The more chances you take, the more likely you are to hit a homerun.And, let’s face it, if new products are only 20% likely to succeed, you’ll need all the help you can get.